Archive for February, 2013

Feb
24

Don’t Raffle Your Home If . . .

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Hello All,

If you haven’t seen the movie, Lincoln, it’s well worth it. I think Tommy Lee Jones had the best part–perfect actor to portray the character of Thaddeus Stevens, a leader of the Radical Republicans in the House of Representatives. I hope the movie does well in the Oscar awards tonight.

I haven’t talked much about why you should NOT raffle your house, so here’s my advice on that subject:

  1. If you want a quick sale of your home, don’t raffle it.
  2. If you don’t want to  help a nonprofit, don’t raffle it.
  3. If you don’t want photos of your home on-line, in the news, and on posters, don’t raffle it.
  4. If you can easily, and quickly sell your home for the appraised value on the open market, don’t raffle it.
  5. If you don’t want someone to win  your home for the price of a raffle ticket, don’t raffle it.

But, if you want to help a nonprofit, and you’re struggling to get your asking price at the appraised value, and you don’t mind showing your home in the news, then go for it.

To your success!

Diane Giraudo McDermott

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Feb
10

Help a Charity

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Hello All,

Okay, I admit it–I’m hooked on Downton Abbey on Sunday nights. Highclere Castle, the TV Downton Abbey, near London is the real home of Earl Carnarvon and his wife, the Countess. It was their friend, Julian Fellowes, who wrote this great Masterpiece of phenomenal characters. I just wonder how all the aristocrats stay so slim when they don’t even do the simplest of chores like combing their own hair!

Now back to house raffles and helping a charity. I’ve often said that the most important task of the homeowner is to choose the right organization to raffle the house. In the State of New Mexico, such an organization can be a school, a church, or a nonprofit. If the homeowner chooses to pick a nonprofit charity, it should be a charity with the right cause. Let me explain. A right cause would be one that is NOT controversial, and a cause that will tug at the heart strings of ticket buyers. People purchase tickets to win, but will reconcile not winning  as long as they are  helping a good cause that they believe in.

There are many many causes that tug at a person’s heart; here are a few that come to mind: Charities that help children, animals, veterans, the hungry, and the disabled. Although you may be an avid supporter of a charity with a controversial cause, I would not choose such a charity for your house raffle. You want the cause to have a universal appeal.

To your success!

Diane Giraudo McDermott

 

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Feb
04

House Raffle to Support Our Troops

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Hello all,

Check out this grand house raffle called House of  Dreams Charity Raffle. The proceeds help our troops and there are some great secondary prizes, like cars and more cars, trips and other great stuff. The early bird drawing is on March 20th, and the final grand prize drawing is May 30th. The grand prize is the house or one million cash–all good.

The price of the ticket is buried–I couldn’t find it until I logged in to buy. I suggest that the nonprofit make all the vital information clearly visible on page one of the website: price of the ticket, grand prize and cash option, where the house is located, how many tickets will be sold, and drawing date.

To your success!

Diane Giraudo McDermott

 

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What Others Are Saying:

“The book really does take you through the entire process. I feel like Diane holds your hand from beginning to end from qualifying the grand prize home to what happens after the drawing. I’m a homeowner and I’ve had difficulty selling my beautiful home. Now I know what it takes to sell my home in a raffle. I know exactly what type of nonprofit I need to partner with on my house raffle and what to expect. I’m excited to get started.”

-Karen L. Furguson, Homeowner in Tucson, Arizona

"Consulting with Diane by phone has been invaluable. Her knowledge on the subject of house raffles is enormous, and she has really given us a better understanding of the process as we move forward with our house raffle. She has been more than willing to take the time needed in answering all of our questions. After consulting with Diane, we feel we have a much better chance of putting together a successful house raffle and are excited about making it happen."

Chip Thompson, homeowner in Rehoboth, Delaware

"'I Sold My House in a Raffle' is an excellent example of creative marketing. The best marketers think "out of the box" and Diane shows that you can really sell your house in a raffle!"

-Ali Pervex, International Best Selling Author, 'Get Your Black Belt in Marketing', www.blackbeltinmarketing.com

“What a great marketing tool! This is a hot new method to get a property sold. My clients love this idea—I already have my first raffle house lined up. I’ll use Diane’s process to get and sell more listings.”

Jack C. Rosemary – California Real Estate Broker, 26 years experience

“I attended Diane’s workshop on February 27th, and she’s got it all together. Not only does she know how to pull off a house raffle but you can tell that she was a teacher because she knows how to convey the information. She broke the process into bite-size pieces and gave us exercises to complete so we were involved. Before anyone attempts a house raffle, they should attend Diane’s workshop–there’s more to it than one could imagine.”

-Ron Thomas, Real Estate Investor for 20 years, Albuquerque, New Mexico